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      <pubDate>Sun, 01 Feb 2009 00:01:00 +0100</pubDate>
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Promotional Products
Writing instruments &amp; More
Awards&#160;&amp; Recognition
More Promotional Products
Great Value Wearables
Premium Wearables
Commercial &amp; Business Printing]]></description>
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         <title>Many Times It’s the Presentation that Makes the Sale</title>
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Receiving a gift is one of those times that you truly feel special. You can hardly wait to rip open the wrapping and uncover the treasure inside. Sometimes we are overwhelmed by the gift and other times, somewhat underwhelmed depending on what you were expecting. One thing that stays constant however is the presentation of the gift in the first place.&#160;If it was wrapped you knew someone took the time to conceal the item and add some fun to the festivity, if unwrapped, there is a...]]></description>
         <pubDate>Wed, 28 Jan 2009 14:09:00 +0100</pubDate>
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         <title>Proforma-BPM at PPAI National Conference</title>
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         <description><![CDATA[During the Promotional Products Association International (PPAI) national conference and convention Mike Beckman with Proforma-BPM was invited to present a 90-minute presentation. The presentation, Anchor Your Marketing - Set Sale with Added Creativity, was based on our philosophy of providing a marketing message that will be "anchored to the minds of your clients and prospects". The presentation explained how to look beyond the obvious when preparing a message and designing the promotional...]]></description>
         <pubDate>Mon, 12 Jan 2009 16:30:00 +0100</pubDate>
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         <title>Beckman Takes CAS Exam</title>
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         <description><![CDATA[Mike Beckman, Chief Marketing Strategist with Proforma-BPM recently took the exam to become a Certified Advertising Specialist.&#160;Certified Advertising Specialist (CAS) is one of two&#160;promotional products industry's professional designations.&#160;Individuals with CAS Certification are seen as industry leaders--those who have attained a higher standard of professionalism, knowledge and experience. CAS certification is acquired through a combined result of: number of years active in the...]]></description>
         <pubDate>Mon, 12 Jan 2009 12:15:00 +0100</pubDate>
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